SQL Tactics that Wow Clients & Win Raises
Master SQL strategies that transform an organization’s database into a treasure chest of intelligence. Render yourself irreplaceable by turning strategic questions into actionable answers.
What is SQL
SQL’s strengths and when to use it
FREE PREVIEWUnderstanding SQL’s weaknesses
The basics of data queries
Data joins and beyond
Examples of how SQL’s literalism can trip you up
Good data, bad data, no data - and what to do about it
Using wildcards to compensate for sloppy data input
Case Study: 43,000 Column Headers, and the 14-named man
Wrapping your mind around what’s happening in the data
How playing with your data can improve your queries and prevent bad mistakes
Extrema power: The importance of null, max, min
Identifying data requirements
Translating data questions into SQL code requirements
Telling bigger stories by joining multiple datasets
Case Study: How to spot and handle fraud in your data
Using data to tell stories: No more glazed eyes
Getting inside the boss’s head: What the boss wants to know
Case study: Shell companies, fake directors, and the apartment with 1,000 businesses
Befriending your database admins
Injecting wisdom into an organization’s data practices
Sharing is caring: How to use SQL libraries and code snippets
Inspiring a passion for data on the team